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Wappalyzer

Find out what websites are built with

Wappalyzer helps sales and GTM teams build technographic prospect lists, enrich CRM records, and monitor competitor installs with website technology data.

About

Screenshot of the Wappalyzer homepage
Homepage of Wappalyzer

Wappalyzer is a technographics platform founded by Elbert Alias in 2008 that helps sales and go-to-market teams understand what technologies websites use. The platform tracks thousands of web technologies across millions of websites and combines that data with company and contact details.

Wappalyzer offers multiple ways to access its data: a website interface, APIs, a browser extension, and bulk data products. Teams use it to identify accounts matching their ideal customer profile, research competitors, and act on technology changes across websites.

Key capabilities include building targeted prospect lists by technology or keyword, looking up individual website technologies and company details, verifying email addresses, and monitoring competitor and customer websites for technology migrations and new tool installations.

Features at a glance

  • Lead list building by technology and keyword
  • Technology lookup with company details
  • Email verification
  • Website alerts for technology changes
  • APIs for automation
  • Browser extension
  • CRM enrichment and integrations
  • Competitor monitoring and tracking

Pricing

Pricing model: Freemium

Free tier with 50 monthly lookups and email verifications, 5 website alerts, and sample lead lists. Pro plan at $250/month (1 user, 5,000 lookups), Business plan at $450/month (5 users, unlimited lookups), Enterprise plan at $850+/month (25+ users, 200,000+ lookups). Annual billing saves 17%.

Quick answers

Do you offer a free trial?
Yes, free accounts include 50 lookups and email verifications per month, 5 website alerts, and free sample lead lists.
Can I pause or cancel my plan?
Yes, you can pause or cancel your plan at any time. You may pause for up to three months without being billed and API credits will not expire. When you cancel, your plan remains active for the remainder of the billing period.
What are API credits?
API credits are pre-paid usage units for API requests, typically 1 credit per website. Developers can use APIs to connect Wappalyzer to other applications and automate lookups and enrichments.
When do API credits expire?
Credits included in plans expire after 60 days. Credits purchased in bundles expire after 365 days. Expired credits can no longer be used.
What is your refund policy?
If the product does not meet expectations, Wappalyzer will work with you to resolve the issue, credit your account, or issue a pro-rata refund.

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