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What goes in your founder profile?

Complete your founder profile to make your free listing go live. Paid launches and upgrades are not held.

Updated

Your profile at a glance

At /account/founder, you set up the founder profile shown on your listing. It needs:

  • A photo and one-line description of that photo
  • Your name (in full)
  • Your job title or role
  • Your country
  • A short bio: at least 80 characters
  • One personal link: your own website or a personal social profile (not company pages)

You can also add your city and a link to your founder story, but these are not required.

Free listings wait for two things

A free listing stays in queue until both conditions are met: we have verified our badge on your website, and your founder profile is complete. It is not discarded: as soon as the missing part is finished, it is released automatically. If the queue week has passed, it will go live in the following free-queue week, and we will notify you.

Paid launches are never held

A paid launch goes live immediately or in the week you selected, regardless of whether the founder profile is finished. This also applies to relaunches, the multi-site bundle, the done-for-you listing, and a free listing once you upgrade it to a paid launch. We encourage you to complete your profile because visitors see it, but it is not a requirement.

Adding co-founders

Use the Team section at /account/founder to invite co-founders. Each co-founder shows on the product listing once their own profile is complete.

Questions people ask

Why is my free listing waiting?
A free listing waits until two things are ready: our badge is verified on your website and your founder profile is complete. Paid launches are never held.
Do I need my profile finished before I launch?
Only if it is a free listing. Paid launches, relaunches, bundles, done-for-you listings, and upgrades from free to paid go live whether the profile is done or not.
How do co-founders appear on the listing?
Invite them from the Team section at /account/founder. Each co-founder shows on the product once they have completed their own profile.

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