PriceDNA is personalized real estate analysis for investors evaluating income-producing properties. Instead of starting with the asking price, it puts your goal front and center and uses goal-convergent valuation to solve for the price your numbers can support.

How do I run my first analysis?

Open New Report, add the address, units, asking price, and rent, then pick a goal such as cash-on-cash return, DSCR, or cash velocity. PriceDNA returns your PriceDNA Estimate and a full report.

How does goal-convergent valuation work?

Goal-convergent valuation starts with your selected goal such as cash-on-cash return, DSCR, or cash velocity, and works backward to the purchase price your numbers can support under the assumptions in the analysis.

Is the PriceDNA Estimate an appraisal?

No. The PriceDNA Estimate is not an appraisal and is not an opinion of market value under USPAP. It is a decision-support figure for evaluating an income-producing property against your selected goal.

What is included in a free trial?

Your first month on Starter is free with 5 analyses. You add a payment method to start, nothing is charged until the free month ends, and you can cancel anytime before then.

Business profile · Real Estate & Property

PriceDNA

The deal, distilled.

Not yet confirmed by the founder0 votes. Log in to vote for PriceDNA here community voteFollow info. Log in to follow PriceDNA here

Personalized real estate analysis for rental and income-property investors that calculates the purchase price your investing goal can support.

About

Homepage of PriceDNA

PriceDNA provides personalized real estate analysis for investors evaluating income-producing properties. Instead of starting with the asking price, PriceDNA puts your goal front and center and uses goal-convergent valuation to solve for the price your numbers can support.

The platform reverses the traditional real estate analysis approach. While market-based methods start with comps and cap rates, PriceDNA starts with your investment goal—such as cash-on-cash return, DSCR, or cash velocity—and works backward to determine the purchase price that aligns with your objectives.

PriceDNA includes three calculators: a rental property calculator for analyzing properties to buy, a house hacking calculator for analyzing your home, and a rental cash flow calculator for properties you already own. The platform analyzes properties across 139 US markets and resolves local context to the census tract level where possible.

Features at a glance

Goal-convergent valuation that calculates purchase price based on investor's goal
PriceDNA Location Score™ reflecting housing, rental, economic, urban, climate, and safety conditions
Gap analysis comparing asking price to goal-convergent price
Analysis of 139 US markets with census-tract-level local context
Three calculators for different investor scenarios
Data from federal and market datasets including Census, FHFA, HUD, and BLS
PDF export and Excel export of reports
Nia AI assistant for product and terminology questions

Pricing

Pricing model: Freemium

Free trial for first month on Starter plan with 5 analyses. Paid plans available with different monthly analysis volumes. Annual billing saves up to about 20% compared to monthly.

Follow info. Log in to follow PriceDNA here

Follow PriceDNA and hear about their milestones, new launches and demo videos by email. Stop any time.

PriceDNA at a glance

PriceDNA

Category: Real Estate & Property
Founded: 2025
Based in: Atlanta, United States
Stage: Startup
Website: pricedna.co
Votes: 0

PriceDNA metrics

Info on pricedna.co: Ahrefs Domain Rating and Majestic link info, each with the change since the last update.
Metric	Value
Domain Rating	0 no change since last check
Trust Flow	3 no change since last check
Citation Flow	9 no change since last check
Referring domains	9 no change since last check
External backlinks	10 no change since last check

Info: Ahrefs Domain Rating as of 6 Nov 2026, last changed 25 Oct 2026. Info: top topic is Business/Management (3). Info: Majestic as of 25 Oct 2026, last changed 25 Oct 2026. Link info from Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd.

PriceDNA domain at a glance

Show it at a glance

The .co registry does not publish RDAP data. Without it there are no registration details to show.

Complete domain info for pricedna.co

PriceDNA launch receipt at a glance

The record for PriceDNA after its launch on Business Listing Info (25 October 2026), from the readings we keep.
Measure	At launch, then latest
Domain Rating (Ahrefs)	0 to 0 no change since launch 25 Oct 2026, then 6 Nov 2026
Trust Flow (Majestic)	3 first measured 25 Oct 2026
Referring domains (Majestic)	9 first measured 25 Oct 2026

Day 11 since launch. Next receipt: day 30, 24 Nov 2026. Many things move these figures, so a change is not proof of cause. Only stored readings are shown.

Biggest gains on Business Listing Info

Your launch, step by step

See the playbook for a plain launch checklist and the launch directories worth adding your product to.

Ahead of launch
On launch day
Rest of the week
Beyond launch

See the launch playbook

Compare and explore

Quick answers

What is PriceDNA?: PriceDNA is personalized real estate analysis for investors evaluating income-producing properties. Instead of starting with the asking price, it puts your goal front and center and uses goal-convergent valuation to solve for the price your numbers can support.
How do I run my first analysis?: Open New Report, add the address, units, asking price, and rent, then pick a goal such as cash-on-cash return, DSCR, or cash velocity. PriceDNA returns your PriceDNA Estimate and a full report.
How does goal-convergent valuation work?: Goal-convergent valuation starts with your selected goal such as cash-on-cash return, DSCR, or cash velocity, and works backward to the purchase price your numbers can support under the assumptions in the analysis.
Is the PriceDNA Estimate an appraisal?: No. The PriceDNA Estimate is not an appraisal and is not an opinion of market value under USPAP. It is a decision-support figure for evaluating an income-producing property against your selected goal.
What is included in a free trial?: Your first month on Starter is free with 5 analyses. You add a payment method to start, nothing is charged until the free month ends, and you can cancel anytime before then.

Leave a review for PriceDNA

Reviews of PriceDNA: none yet. Be the first.

Reviews: free. Paid reviews: not possible. See the review file

Reviews and questions · Latest info · Share this info · Your business? Claim this profile · Report outdated info

Related profiles

Contease
Turn your storefront into content that sells
- Nigeria
- Real Estate & Property
DR 00 votes. Log in to vote for Contease here
DoorMeter
Rental deal analysis tool showing cash flow and returns on Zillow and Redfin listings
- Real Estate & Property
DR 00 votes. Log in to vote for DoorMeter here
RELTO
AI virtual staging that verifies structural integrity with RELTOLock™
- United States
- Real Estate & Property
DR 20 votes. Log in to vote for RELTO here
PeekTour
The buyer's agent app — know every home before you show it, and redesign any room on the spot.
- United States
- Real Estate & Property
DR 30 votes. Log in to vote for PeekTour here