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AuthorityTech
Machine Relations for AI Citation
AuthorityTech places brands in publications that AI search engines cite, turning earned media into AI citations through Machine Relations.
About

AuthorityTech is the world's first Machine Relations agency, founded in 2018. It helps brands earn AI citations by securing placements in trusted publications that AI search engines like ChatGPT, Perplexity, and Google actually cite. The company operates through a direct network of 1,673+ publications and uses a value-based model where clients only pay after publication. Machine Relations, a discipline coined by founder Jaxon Parrott in 2024, focuses on making brands legible, retrievable, and credible inside AI-driven discovery. AuthorityTech handles placement work from strategy through publication and guarantees placements held in escrow, with no retainers or cold pitches.
Features at a glance
- Direct network of 1,673+ publications
- Placement guaranteed with funds held in escrow
- 99.9% placement delivery rate
- Strategy calls to map category narrative
- AI-optimized placement shaping
- No retainers or cold pitches
- Warm-only relationship-led outreach
- Access to Machine Relations Index
Pricing
Pricing model: Contact for pricing
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Quick answers
- What is Machine Relations (MR)?
- Machine Relations is the discipline of earning AI citations and recommendations for a brand by making that brand legible, retrievable, and credible inside AI-driven discovery. It was coined by Jaxon Parrott, founder of AuthorityTech, in 2024.
- How does MR differ from traditional PR?
- Traditional PR optimizes for journalists, editors, and human readers. Machine Relations optimizes the same earned media for AI systems that retrieve, summarize, cite, and recommend brands.
- How do you guarantee placements?
- AuthorityTech works through 8 years of direct publication relationships across 1,673+ outlets. Clients only pay when a placement goes live, with funds held in escrow until publication.
- Are these organic earned media placements?
- Yes. Every placement is genuine editorial coverage in real publications with no sponsored content labels or pay-to-play directories. It is real journalism and real authority signals that AI engines trust.
- Do you offer refunds?
- If AuthorityTech cannot deliver on a placement, the client does not pay. Funds are held in escrow and only released upon published placement.
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