Your cycle as foundation for how you feel, live and work
Stage
Startup
MVP
Founded
2025
2023
Based in
US
GB
Pricing model
Freemium
Free trial
Pricing
Free plan: up to 30 Anna messages, 1 bloodwork report, 1 meal plan. Healify Life+: $9.99 per month or $79.99 per year (US App Store price; other countries see localized pricing in the app). No free trial on Life+. Cancel anytime with no exit fee.
Not given
Key features
24/7 AI guidance personalized to user data
Apple Health and wearable integration
Bloodwork analysis with AI insights
Personalized meal planning
Real-time health alerts
Sleep and recovery coaching
DNA analysis integration
Guided meditation and mental health assessments
Weekly and monthly health reports
Voice chat with AI coach
No app download required
Works with smartwatches that display calendar
Shows all four menstrual cycle phases
BS ISO 45010 workplace sessions
Encrypted data storage on EU servers
Customizable phase names
Free BS ISO 45010 workplace scorecard
Free resources and community newsletters
GDPR compliant data protection
What makes it different
Coaching instead of just dashboards—actionable guidance tied to personal data rather than generic charts
Private by design with full user control over health data
Integrated mental and physical health in one app
Free tier allows meaningful trial before paid upgrade
Integrates with calendars you already use rather than requiring a separate app
Plans around all four cycle phases for awareness and energy management
Data privacy with no selling to advertisers or insurers
Grounded in BS ISO 45010 workplace guidance for organizational support
Built by founder from personal experience and research with 153 women